Creating color-coded visualizations is a effective technique for understanding large datasets. This strategy uses color to represent the magnitude of a phenomenon across a geographic space. Essentially, darker or more intense colors correspond to higher values, while lighter or less vibrant colors show lower values. The process often involves conve… Read More

Are you completely understanding how your customers interact with your Shopify store? Don't just rely on basic sales figures! Investigating into user behavior with a heatmap report and a thorough site audit can unlock a wealth of valuable details. Visual representations graphically display where visitors click, move their mouse, and scroll, highlig… Read More